“We are very happy with the results. Before this campaign, we relied mostly on word-of-mouth. Now, our WhatsApp is buzzing with new inquiries every day. Getting so many genuine leads at such a low cost was a big surprise for us.”

– Managing Director, Ashers Associates

Marketing professional services like accounting on social media is notoriously difficult. The challenge is converting a passive scroller into a high-intent business lead. For Ashers Associates, we cracked this code by combining authority-led creatives with a frictionless “Direct-to-WhatsApp” lead generation strategy. The result was a flood of inquiries from Tanzanian business owners ready to book consultations.