Case study · Web Design

Web Design – WIPAHS

Our website design for NGOs rebuilt the WIPAHS website around giving, with a page for every cause, live appeals and secure online donations.

Client
WIPAHS (Women Islamic Promotion and Health Services)
Service
Web Design
Deliverables
Cause pages · Donation pages · Mobile responsive · Online payments · Website redesign
Website design for NGOs for WIPAHS (Women Islamic Promotion and Health Services) by Velocity Digital

Return on ad spend

Purchases & leads

Total ad spend

Impressions

WIPAHS (Women Islamic Promotion and Health Services)
Overview

An NGO donation website in Tanzania that turns visitors into donors, with a page for every cause and online giving built in.

WIPAHS (Women Islamic Promotion and Health Services) results: website design for NGOs by Velocity Digital

The challenge

WIPAHS has served communities in Tanzania since 1988, but its old website didn’t reflect 30 years of work or make giving easy.

No clear way to give: donors had to look for bank details or call the office to make a donation.

Projects were hard to find: water wells, orphan care, education and healthcare were buried in long pages.

Not built for mobile: most donors arrive from WhatsApp and Instagram on their phones, and the old site was hard to use there.

Appeals lived only on social media: Ramadan, Qurbani and Muharram campaigns had nowhere on the website to send people.

Our strategy

We rebuilt the website around one goal: make it easy to understand the impact and give in a few taps.

A page for every cause: Social Welfare, Economic Development, Moral Development, Feed a Child, Orphans, Healthcare, Education and Water, each with its own “Donate to this cause” button.

Online donations: a donation page with secure payment so supporters in Tanzania and abroad can give directly.

Live donation appeals: a homepage slider for current campaigns, so every social media appeal has a matching page on the website.

Proof of impact: the numbers donors care about — orphans housed, surgeries every month, wells built, students educated — shown up front.

Trust content: an FAQ that answers “Is WIPAHS registered?” and “Where does my donation go?”, plus partners and an Instagram feed.

The results

WIPAHS now has a modern, mobile-friendly website that works as its main fundraising channel.

Every cause is one tap from “Donate”, on desktop and mobile.

Appeals and website work together: campaigns on Facebook and Instagram now link to a page where people can give straight away.

30 years of impact, clearly told: the story, the numbers and the projects are all in one place.

We also design WIPAHS’ donation appeals for social media, which link to these pages.

The work

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Digital marketing in Tanzania

Website design for NGOs in Tanzania

An NGO donation website in Tanzania has one job: help people trust you enough to give. That means showing real impact, keeping the donation path short and working perfectly on a phone.

Velocity Digital builds donation websites, cause pages and online payment flows for charities and community organisations. See our web design services, or Talk to us about your project.

Velocity Digital offers website design for NGOs, foundations and faith-based organisations. Website design for NGOs should keep the donation path short and show real impact. Visit WIPAHS.

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